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Ihre 10 Minuten Englisch pro Woche |
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Dear email,
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I don’t know about you, but I belong to the school of thought that says we should stop changing the clocks. I fail to see any advantage to this in the 21st century. And yet – here we are: The clocks are changing on March 30, which also happens to be Mothers’ Day, at least in the UK. Not to be cynical, but here too, holidays like Mothers’ Day and Fathers’ Day – I just don’t know. For me, the true Mothers’ Day is not this holiday but, rather, my birthday. That is Mother’s Day for me, singular, not plural. It was my mother who did all the work; I did not have a choice in the matter. So, while I don’t make a big deal out of my birthday, I do celebrate my mother on that day. Below, you can take a quiz about time and find out what falling birthrates mean for society and the planet.
Next week, my co-host Inez Sharp will have some more entertaining stories for you from around the English-speaking world.
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Judith Gilbert
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Editor-in-chief, Business Spotlight
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change the clocks: die Uhren umstellen | in the matter: in der Angelegenheit | falling: hier: rückläufig, sinkend | co-host: Co-Moderator(in)
Note: Judith's editorial is written in US English.
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Word of the Week
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spray and pray
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Did you know...? This describes the situation when jobseekers send their CVs to lots of companies at once and hope that they get offered a position.
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jobseeker: Arbeitssuchende(r) | CV (curriculum vitae): Lebenslauf
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© Illustration: Georg Lechner
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Ihr Gutschein für Business Spotlight
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Sie erhalten die erste Ausgabe unseres Abonnements gratis
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Society
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More babies – or too many?
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In many parts of the world, fertility rates are declining. Put simply, women are having fewer babies. Some people see this as a worrying trend, while others are concerned about climate change and overconsumption, and argue that the world needs fewer children. Read about the arguments for and against in our article.
As a special gift, our newsletter subscribers can read the online version of the article for free – but only for a week!
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fertility rate: Geburtenrate | overconsumption: Überkonsum | subscriber: Abonnent(in)
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© Image: Dimitrije Tanaskovic / Stocksy United
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Quiz
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Changes
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1. Who recorded the song Changes? A. David Bowie B. The Beatles C. The Rolling Stones 2. Which word does not refer to change? A. Alter B. Alternate C. Altercation
3. If someone needs small change, they are talking about: A. a new lifestyle B. a new hairstyle C. coins, like for a parking meter
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parking meter: Parkuhr
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© Illustration: Georg Lechner
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Answers: 1. A.; 2. C. alter: ändern; alternate: schwanken; altercation: Wortgefecht; 3. C.
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Language
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You bet!
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In conversation, you often want to emphasize that you’re certain about something. One obvious way to do this is to use the word certainly, but many other words and expressions convey the same idea.
“SURE” AND “CERTAIN” People often use the adjectives sure and certain – sometimes adding words such as absolutely, quite or 100 per cent to make them even stronger: I’m quite sure she’ll get in touch soon. I’m 100 per cent certain I had my key with me!
If you’re certain that something will happen in the future, you can say sure to, certain to or bound to: The UK is bound to rejoin the EU sooner or later. (= I’m sure it will happen.)
Another way to say you’re certain is with the modal verbs must or can’t: You must feel so relieved! (= I’m sure you do.) He can’t be 30 already! (= I’m sure he isn’t.)
COMMON EXPRESSIONS To say you’re certain, you can use expressions like I bet..., You bet... or It’s a safe bet...: I bet they’ll move back to Hamburg. Do you want a beer? – You bet (I do)! It’s a safe bet it’ll be sunny.
If you’re very sure, you can say I’ll bet you anything (you like). And if you’re not sure, you can say I wouldn’t bet on it: I’ll bet you anything you like she won’t phone.
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emphasize sth.: etw. betonen | convey sth.: etw. vermitteln
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© Image: Milos Tomasevic / Unsplash.com
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Work Life
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How humane is human resources?
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Have you ever sighed after receiving a task from human resources (HR)? Your to-do list is long enough and you still have to complete the data security course by the end of the day! Nobody knows the frustration better than those working in HR.
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sigh: seufzen
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© Image: iStock.com
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Business Skills
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Business acronyms
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In business communication, many longer phrases or expressions are shortened with acronyms. Here, we list some of the most common – see if you can learn a new one by EOB (“end of business”) today!
CTA: call to action This is used to encourage people to act, e.g. “book now!” or “try it out!”
OOO: out of office Often found in e-mail subjects, this notifies clients and colleagues that you’re unavailable and they shouldn’t expect a reply.
BAU: business as usual These are the activities needed to maintain business operations.
KRI: key risk indicator Metrics that show how risky a business activity is.
WOM: word of mouth Used in marketing, “WOM” describes consumer communication about a product.
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maintain: etw. aufrechthalten
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© Image: Rasamastudio via canva.com
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Im aktuellen Magazin
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The world’s best
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Who leads in industry and why? | Overtourism: its effect on economies | Satellites: what are they doing to the planet?
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Quiz
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Spring forward, fall back
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Remember to put your clocks forward an hour on Sunday! There’s a nifty way to remember which way to turn your clocks in English: spring forward, fall back. Test your knowledge of time in our fun quiz!
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nifty: geschickt | fall (US): Herbst
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© Image: CHUTTERSNAP / Unsplash.com
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From the ZEIT SPRACHEN App
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Boost your vocabulary!
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28 March is Weed Appreciation Day! How good is your English vocabulary on the environment and nature? Start our new course now and take your vocabulary to the next level!
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Weed Appreciation Day: Ehrentag des Umkrauts
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© Image: Theresa Hering
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Mitarbeit: Dennis Draber, Judith Gilbert, Susanne Krause, Nadia Lawrence, Mae McCreary, Richard Mote, Rachel Preece, Inez Sharp.
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