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Pharos is an institution-grade layer 1 (L1) designed specifically to bridge real-world assets onchain. Join the Pharos community (X & Discord) here.

COINBASE’S “APP STORE FOR AGENTS”

Yesterday, Coinbase flipped the switch on Agentic.Market.

It's a storefront where AI agents shop for capabilities they don't have - and it's already plugged into an ecosystem doing real volume.

Think of it like the App Store, but for robots. 👇

Say your agent needs something it can't do on its own - maybe it’s real-time data, or image generation, or flight bookings…

Instead of you hunting down APIs, creating accounts, and managing billing, the agent finds the service itself. Pays for it. Uses it. Done.

It basically solves the ‘AI agent x human UI’ problem.

Because agents don't browse the internet the way we do (no accounts, no "forgot password" emails, no typing in 16-digit card numbers)…

They need a machine-readable discovery layer built for how they actually operate. That's the gap Agentic Market is trying to fill.

And there's already real activity underneath it. The x402 protocol (the payment rails co-built by Coinbase for machine-to-machine transactions) is already gaining steam:

And all without a single API key, account, or login.

… ok, but (of course) the age-old question still persists: 

Why do we need crypto rails for this?

COINBASE’S APP STORE FOR AGENTS (P2) 🤖

We’ve said it before, but it’s worth repeating: 

We believe AI agents will use both traditional and onchain payments, depending on what they’re buying - with crypto being the method of choice for micropayments.

Stripe needs accounts. Credit cards need humans clicking buttons. And both come with fees ($0.30+ per swipe) - making high volume, sub-cent transactions kinda pointless.

(Or insanely expensive at the very least.) 👇

Crypto is not only cheaper by orders of magnitude - it also settles instantly, works globally, and never sleeps.

That's why machine-to-machine commerce is getting built on crypto rails first.

Now, you've probably seen the pitch before…

“One day your personal agent will book your flights, negotiate with hotels, research your trip, and mock up an itinerary while you sleep.” 

Which sounds awesome (and it is)!

But anyone who's actually tried to wire up an AI agent across multiple platforms knows the painful reality…

Every service has its own API… its own authorization flow… its own billing setup… to the extent that stitching it all together is a full-time job in itself.

Agentic Market collapses all of that into a single, one-time command that sets up everything you need.

Run the command once, and your agent walks away with:

Everything else, it discovers and buys on its own.

Neat! So where does this leave us?

Standards don't become standards until everyone is using them.

Coinbase is making an early play to become the default layer where agents find each other and transact. Being first doesn't guarantee you win the category.

But it's a hell of a head start (just look at Apple & Google’s dominance in the web2 mobile app space - they’re unrivaled!).

We're still early in this build-out - but if agents actually do become the way we get stuff done online (booking, buying, researching, trading), they'll need a place to find and pay each other.

Coinbase is betting that place is Agentic Market.

BITE-SIZED COOKIES FOR THE ROAD 🍪

The entire industry is headed to Miami. Get 20% off Consensus Miami passes with code MILKROAD.*

Huge! BTC whales just had their biggest buying week in nearly a year.

Dry powder, incoming: $1.5B worth of stablecoins have been minted today.

There’s a new chairman in town: Strong sales, stabilizing oil, and the Warsh Fed hearing.

Any soccer fans in the house? Nexo is now the official digital asset partner of the Argentine National football team ahead of the FIFA world cup.**

*this is sponsored content.
**this is partner content.

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